February 27, 2015

Lorenz Capalad
(732) 868-0000 x118

SOMERSET, NJ – The chief financial officer of Subaru of America, Curt Allen is a career finance exec who joined the Cherry Hill, NJ, company 35 years ago. He saw the company almost fail in the mid to late 1980s, when currency exchange rates crippled Subaru of America, whose parent, Fuji Heavy Industries, is based in Tokyo. And he helped bring about better days. As described in the cover story of CFO Studio magazine’s Q1 2015 issue, Allen has been instrumental in helping Subaru create new sales records quarter after quarter, as he progressed to VP of Finance & Accounting and Corporate Controller, and more recently to CFO.

Allen has a highly unusual portfolio of responsibilities, in that he oversees not just the financial areas of the company, but also vehicle pricing, incentives, and extended service offerings, among other programs. He views himself and asks the company’s operating departments to view him as a consultant to their business operations.

Readers of CFO Studio magazine get an insider’s view of how sales incentives are structured and tweaked at an automobile company that tries to minimize incentives but still relies on them to sell vehicles. The article quotes Allen saying incentives “can be a very bad thing because once you start increasing incentives, it’s almost like a drug, you can’t stop.”

CFO Studio Magazine, which is published quarterly by CFO Studio and Real Estate Strategies Corporation, will release its Q1 issue, featuring business profiles and strategic advice for New Jersey– and New York–area CFOs, during the second week of March.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit

About CFO Studio

CFO Studio and CFO Studio magazine deploy the best of new and traditional media to promote finance executives as business and strategy thought-leaders. Andrew Zezas is the host of CFO Studio and the Publisher of CFO Studio Magazine.

Visit to watch interviews with New Jersey area CFOs, with new releases every Thursday morning at 10:00 AM EST!

To read stories that have appeared in CFO Studio Magazine, or for subscriptions and advertising opportunities, visit

Funding for CFO Studio and CFO Studio Magazine is provided by Real Estate Strategies Corporation and select advertisers.

Real Estate Strategies Corporation provides corporate real estate advisory and transaction services to CFOs, General Counsels, Management, and corporate Boards in New Jersey and around North America.




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