Managing Meetings Profitably:  Leveraging Investments and Unified Communications

Sponsored by Zezas Media

Presented by

Program Prerequisites:
1 year of business experience

Program / Course Level:

Advanced Preparation: 

Field of Study:


Instructor:  Lewis (Lew) Jaffe, Board Member, Yortkel

CPE Credits:  1


Learning Objectives:

  • Gain a working understanding of the “Unified Communications” ecosystem
  • How to leverage existing communication technology investments
  • How to evaluate managed service and professional service providers
  • How to make meetings more effective
  • How to use Unified Communications to get better results from meetings
  • How to calculate Return on Engagement


Program Content/Course Description:
Do you really think conference calls are free?  Forget about the equipment in the room and the cost of network, focus on the outcomes of the meetings.  Are meetings a waste of time or a source of: more rapid product development, increased sales and effective communication?  Today’s biggest buzz word is ENGAGEMENT, Get your teams engaged by better leveraging your existing investments in Unified Communications. Let’s plan a roadmap that helps you take your company to the next level by getting the most out of your people, regardless of geography or time zone.

  • Measure ROI in time and money
  • Create a culture that focused on ROE – Return on Engagement
  • Spend money wisely when it comes to unifying your Company’s communications
  • Determine how far behind the communication curve your company may be and what will it take to get ahead of that curve
  • Assess how and where Unified Communications will make your company more effective

Join Lew, as he presents the opportunities, challenges, and benefits of meetings and Unified Communication.


Lewis JaffeSpeaker:  Lewis (Lew) Jaffe, Board Member, Yorktel

All businesses are the same; they exist for the sole purpose of “gaining and retailing customers, profitably in order to create real value.” In the course of his 30+ year career, Lewis Jaffe following that simple mantra, has led the growth, successful turnarounds of more than 20 under-performing companies, public and private as their chief executive or outside advisor in a variety of industries, creating over $500MM in shareholder value Lew’s greatest strengths include leadership, vision and building plan that teams can execute with great success.  He is a customer focused leader that understands complex market dynamics, the intricacies of distribution channels and maximizing corporate assets including human capital and leveraging a balance sheet. Lew’s focus is on business to business companies but also has experience with business to consumer.  Much of his concentration has been in telecommunications, manufacturing, media/content delivery, and distribution of B2B and B2C products, disposables through capital goods.  He also has significant experience with M&A activity and post transaction integration.

Lew is a Professor of Business at Loyola Marymount University in the Fred Kiesner Center for Entrepreneurship.  Prior to joining the faculty he was the Co-Founder of MoviMe Network, the world’s first ultra-fast download service Hollywood Content.   MoviMe can be found in airports on the WiFi networks as well there is an internet based store for mobile device users.

Lew has taken interim and permanent roles within organizations to drive change and increased financial performance. Lew was the Chief Executive of Oxford Media Inc., a Video on Demand and High Speed Internet Access Company delivering content and services to the hospitality industry where he grew the Company to the second largest VOD provider in the segments they served while adding high margin services to the same customers and COO of Verso Technologies where he integrated numerous acquisitions that were made prior to his tenure while creating product bundles with in-house technology as well as developing strategic partners with other technology providers. At PictureTel Corporation, a $500 million, NASDAQ-listed Videoconferencing Company, he turned around the Company and increased its market value over 5 fold in two years by refocusing on customers, streamlining the product set and rebuilding the distribution channels.  He also was the managing director of Arthur Andersen’s Corporate Finance practice in Boston where he managed over 20 client engagements in multiple industries designing turnaround and growth plans as well as guiding M&A activity.

Lew holds his Masters Certification of Public Company Board of Directors, Serves as the Chairman of the Board for FitLife Products and is the lead independent director for York Telecom and is the President of the Board of Director for Providence Speech and Hearing, a not for profit organization 501(c)3 focused on “Enriching life through the gift of speech and hearing”. He also served for 8 years as the lead independent director on the board of; Benihana Inc. (BNHN:NASDAQ) the nation’s largest chain of Japanese teppanyaki and sushi theme restaurants.

As part of his Board duties, Lew has led special committees for boards that were formed to: explore strategic alternatives, options for capital raising, investigations on HR and insider trading allegations and strategic committees for the targeting of potential acquisitions. He is and sought after public speaker on various topics, including; Leadership, Management, Strategic Planning and Problem Solving, Convergence in Telecom and Corporate Renewal.

Mr. Jaffe has been a guest on a number of business shows for CNBC, MSNBC and ABC, and has been quoted in a variety of business and trade publications including Forbes Magazine, The Wall Street Journal, the New York Times, Business Week and the Boston Globe and a YPO resource as well as a former member of YPO New England Chapter, currently WPO Santa Monica Bay Chapter.

Mr. Jaffe is a graduate of LaSalle University, and Stanford University’s Graduate School of Business.

Copyright 2017