Mel Epstein – Economy and Careers

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Andrew Zezas, SIOR interviews Financial Executive, Mel Epstein
Mel Epstein of M&C Group visited with Andrew Zezas, SIOR, President & CEO of Real Estate Strategies Corporation and the host of CFO Studio.  Mr. Epstein shares his thoughts on the future of the economy; jobs; the relationship between technology, employees, and their companies; and more.  In this first of two interviews, hear how Mel compares the global economy to a scuba diver and getting the bends.  Mel draws from his diverse background as a financial executive for advertising and marketing companies, as well as, his many other experiences as a strategist and business leader, to share his insight and ideas with CFO Studio.

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Is a Lease Renewal Really a ‘Renewal’ Any More?

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Do any companies really just exercise lease renewal options any more?  Don’t most companies negotiate to modify the terms contained in their lease renewal options?  Doesn’t that mean that lease renewals aren’t really ‘renewals’  but, instead are new deals?

In a recent blog post I asked the question “Do Tenants Really Need Brokers When Negotiating Lease Renewals?”.  When we posted that question in a Corporate Real Estate Group on LinkedIn, a discussion began where numerous brokers, landlords, attorneys, and tenants from around the world added their thoughts.  One particular real estate professional very clearly exclaimed that there is no longer any such thing as a renewal. That made a lot of sense to me because for many years, I’ve viewed renewal options as nothing more than providing tenants with an extra element of future control over their premises.  In almost every transaction in which I’ve been involved where a tenant contemplated remaining in its premises beyond the initial expiration date, instead of exercising renewal options, those companies negotiated new terms.  So, those transactions weren’t “renewals” at all, but were actually new deals with new terms.

What is a renewal?  A renewal is when the previous terms of a lease are… renewed…when a tenant and landlord apply the same terms of a previous lease to a new term.  Except, for years, in almost every renewal clause  certain terms, like rent, almost always change.  So, since rents change, then renewals aren’t REALLY renewals anyway, right?  They’re renewals with changes…new deals!

Even the kind of renewal where only the rent changes rarely occurs anymore.  In fact, I cannot remember when any of my clients simply sent a letter to their landlord “renewing” their lease.

Let’s face it…companies that occupy real estate change.  Their employees change in type, function, experience, skill, quantity.  The way they conduct business, the type of businesses they’re in, and so much more, often changes over the 5 or 10 years that they occupy space under a typical lease.  So, it makes sense that their real estate needs will change, too.  That’s why few companies just exercise renewal options anymore.

Prudence demands that companies examine their operational and financial needs before making major decisions like those about real estate.  Moreover, transparency and disclosure expectations of stakeholders, Boards, and senior management force companies to consider competitive alternatives, examine market availabilities, and secure terms that best suit their businesses in the present day.  Few executives would describe good business practice as automatically entering into real estate transactions on terms created five or ten years earlier, instead of based on their current and anticipated future requirements.

So, are renewal transactions really “renewals” anymore?  Not really!

Please tell me your thoughts on this.

About CFO Studio
CFO Studio spotlights New Jersey based senior finance executives, providing them with the opportunity to share their knowledge and communicate their perspectives on current economic, financial, operational, and business issues.  By invitation only, CFO Studio promotes select finance executives, their ideas, experience, and insights, in a professional, tasteful, and low-key interview setting.  Topics include current and future trends in accounting, banking, business, corporate strategy, employment, finance, IT, operations, real estate, risk management, the economy, and more.  Watch interviews with noted area finance executives and learn how your peers are creating sustainable value for their companies!  Join the conversation or just watch, listen, and succeed!  We welcome your ideas for future interviews.  If you would like to appear on CFO Studio, please email or call our CEO, Andrew Zezas, at 732 868 0000 x111. Visit www.CFOstudio.com

About Real Estate Strategies Corporation
Real Estate Strategies Corporation is a respected corporate advisory and transaction services firm that provides thought-leadership, decision-making, planning, project management, and transaction execution services to finance and senior executives at management team-led public, private, and portfolio companies, and not-for-profit organizations.  Under the leadership of its award-winning CEO, Andrew Zezas, RealStrat’s clients engage the firm when acquiring, disposing of, renegotiating, or enhancing occupied leased or owned real estate in New Jersey, Pennsylvania, New York, Connecticut, and throughout North America.  By creating and executing Business DRIVEN Real Estate Solutions and identifying hidden Opportunities, RealStrat drives greater operational and financial performance in support of its clients’ stakeholder objectives, M&A requirements, and exit strategies.

In the current economic environment, RealStrat’s efforts are focused on uncovering, capturing, and re-purposing hidden liquidity and minimizing risk in its clients’ leased and owned real estate.  The firm provides counsel as to competitive advantage strategies in preparation for the eventual economic recovery.  Visit www.RealStrat.com. Follow CFO Studio at http://www.Twitter.com/CFOstudio.

www.CFOstudio.com
www.RealStrat.com
www.TheCFOsGuide.com

Copyright Real Estate Strategies Corporation 2011.  All Rights Reserved.

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Finance Executives Offer Insight and Guidance in Video Interviews

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Shannon Corea
Shannon.Corea@RealStrat.com

(908) 245-5999 x 17

Finance Executives Offer Insight and Guidance in Video Interviews

CFO Studio Interviews Finance Executives at CFRI Conference in New York City

(Somerset, New Jersey): Andrew Zezas, SIOR, President and CEO of Real Estate Strategies Corporation, and the host of CFO Studio, announced today that CFO Studio conducted live interviews with finance executives at the Current Financial Reporting Issues Conference (CFRI) in New York City, a national conference sponsored by Financial Executives International (FEI).  CFRI drew over 700 finance executives from around the country, and was held on November 15th and 16th at the New York Marriott Marquis Hotel in Times Square.

Andrew Zezas, the host of CFO Studio said “CFO Studio has been attracting a lot of attention from New York and New Jersey area finance executives lately.  CFO Studio has, at its core, some interesting goals, including: promoting the critical importance of the CFO role in business and industry, providing a tech-forward vehicle for individual CFOs to communicate their opinions, insight, and knowledge, and building relationships within the CFO industry.  That’s why we founded CFO Studio!” Greg Libertiny, Relationship Manager at Real Estate Strategies Corporation, the lead sponsor of CFO Studio added “CFRI presented an exciting opportunity for CFO Studio to interview some of the most forward-thinking finance executives in the business world.  CFRI was attended by some of the most sophisticated minds in corporate finance, and CFO Studio was there, with its camera crew, to capture their insights and guidance about finance and strategy for today and tomorrow!”

Finance executives interested in being considered for a CFO Studio Video Interview should visit www.CFOstudio.com or call 732 868 0000 x11.

About CFO Studio
CFO Studio spotlights New Jersey area senior finance executives, providing them with the opportunity to share their knowledge and communicate their perspectives on current economic, financial, operational, and business issues. Visit www.CFOstudio.com.

Funding for CFO Studio is provided by Real Estate Strategies Corporation, providing corporate real estate advisory and transaction services to CFOs, Management, and corporate Boards in New Jersey and around the United States. Andrew Zezas, CEO of Real Estate Strategies Corporation, is the host and moderator of CFO Studio.

Join us every Saturday morning at 10:30 AM EST to watch a new CFO Studio Video Interview!

About Real Estate Strategies Corporation
Real Estate Strategies Corporation is a respected corporate advisory and transaction services firm that provides thought-leadership, decision-making, planning, project management, and transaction execution services to financial and senior executives at management team-led public, private, and portfolio companies, and not-for-profit organizations.  Under the leadership of its award-winning CEO, Andrew B. Zezas, RealStrat’s clients engage the firm when acquiring, disposing, renegotiating, or enhancing occupied leased or owned real estate in New Jersey, Pennsylvania, New York, Connecticut, and throughout North America.  By creating and executing Business DRIVEN Real Estate Solutions and identifying hidden Opportunities, RealStrat drives greater operational and financial performance in support of its clients’ stakeholder objectives, M&A requirements, and exit strategies.

In the current economic environment, RealStrat’s efforts are focused on uncovering, capturing, and re-purposing hidden liquidity and minimizing risk in its clients’ leased and owned real estate.  The firm provides counsel as to competitive advantage strategies in preparation for the eventual economic recovery.  Visit www.RealStrat.com.

www.CFOstudio.com
www.RealStrat.com
www.TheCFOsGuide.com

Copyright Real Estate Strategies Corporation 2011. All Rights Reserved.

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